The Importance Of Managing Your Brand's Perceived Value -Part I

What is perceived value and why does it matter?

Kelly Brito

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image created by author on Canva.com

Before we start, I'm breaking this down into a 5 part series, possibly 6. A rant turned blog post turned case study became a bit too long to be shared all at once here, considering Medium is my short bites reads place now. Here's the breakdown:

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